This is a picture of Eleanor, our mascot. She is just here for click-bait.
Some of you made it out. To everyone else: Looking forward to seeing you in 2018!
The details aren’t even blurry. We set out to treat marijuana as our muse. Marijuana was legal, and we wanted to feel free. So we had some parties.
Here’s how they went.
Party I: Cannabis Blooms, May 6, 2017
It was Spring. Time to celebrate Winter’s end. We invited a few floral designers to our farm to create cannabis bouquets. Everyone knew that cannabis made you feel beautiful, but we wanted to treat the plant itself as a thing of beauty.
Our friend, Juliana–whom we’ve only ever met on the Internet–was home in Argentina. We asked her to make us an invitation that looked like Buenos Aires. She came up with this.
We printed it out & invited the community.
Florists appeared like magic. We met Malina Lopez on Instagram. And Tonia from Cinder introduced us to her sister, Sasha Downey. They got down to work.
A little before 2PM on May 6, we pulled up the garage doors at the grow and visitors streamed through.
Along with flowers, we’d prototyped new recipes for the event, and early feedback from the community led us to bring two new cannabis edibles to market–a delectable torrone and Shizzle, a high energy nut budder. (Available from these sweet retailers.)
Party II: The Eclipse, August 21, 2017
In 1918, a total solar eclipse traversed the United States. Ninety-nine years later, it was happening again. Because we believe that cannabis makes you more vibrantly attuned to the world around you, we wanted to mark this moment.
Over the summer, we’d salvaged 4×4 poles from our grow and built a make-shift tee pee out back. We stapled a catering table cloth to its frame, and like that, we had a private, legal place to consume cannabis.
We can’t remember where Juliana was. Somewhere in China, maybe? Either way, she put together an invite.
We manifested samples of our pre-rolls, enclosed in tubes promoting the eclipse, to most every retailer within 40 miles. Then we drove around and dropped them off along with the invitation
As the day approached, we got a little paranoid. The vegetation was bone dry and ready to combust. And we were asking people to stare at the sun. Would our guests burn down the neighborhood and destroy their retinas at the same time? We got back in touch with Juliana, and she hooked us up with another card.
The morning of the Eclipse, we handed one out to each guest. Somewhere around 10:20, the sun was reduced to just a sliver, and the shadows turned to crescents.
This was physics and community and a romantic assignation between the sun and the moon. So massive. So tiny. Minds blown.
We were like: We’ve got to hold onto this. So we took our craziest, spaciest cannabis strain, Cherry AK-47, and turned it into a pre-roll called Eclipse.
Party III: Dark Side of The Rainbow, November 11, 2017
We’d wanted to show movies on the side of our grow forever. But the building’s green corrugated siding made for a terrible screen. It was fall, and the weather was cooling off, too. So we decided to move things indoors.
Josh Kelsh, our head grower, suggested we play the stoniest film ever: The Wizard of Oz mashed up with The Dark Side of the Moon as the soundtrack. It was a really good idea.
We reached out to Juliana — now somewhere in Southern Spain — and she knew what to do with the invitation.
In our processing room, we taped a 10’x10′ sheet of paper up against one wall and pushed all the tables to the back. Now, we had a theater. We scavenged an amplifier and speakers from the house. A keg of Kokanee was procured. Bails of hay were available at the local feed store for $6. We bought two, and furnished a yellow straw road back to the fire pit.
On multiple occasions, Pink Floyd has made it clear that The Wizard of Oz, never crossed their minds as they produced The Dark Side of the Moon. As our guests signed in on November 11, the lights dropped, and the opening credits began to roll, we all watch together and came to the same conclusion: Floyd was a bunch of liars.
Blame it on the lush visuals. Blame it on the hypnotic sound. Blame it on the cannabis. But these two works were made for each other.The room was silent with all eyes toward the screen as “The Great Gig in the Sky” cried out and a tornado lifted Dorothy and Toto into the heavens. It was too good. We turned the volume up.
On the screen, Dorothy’s house crashed to the ground in black and white. She ran to the front door and pulled it open. A technicolor world, filled with oversized flowers, materialized outside…and the opening note to “Money” dropped. What? What? Did that just happen?
We turned the volume up some more. The White Queen led Dorothy to the edge of a turquoise pool. The little people danced for her pleasure. A cracking came from the front of the room and then descended into silence as the amplifier blew out. The film continued to roll without sound. A little person, dressed in purple, approached Dorothy, holding a scroll. He unfurled it to read: “Certificate of Death.”
It was then that we knew it was time to head out back. We had already seen too much.
Keg cups were filled. Jarred made use of a pair of pallets, the remaining straw and a quart of motor oil to start a blaze. We stood next to the flames and watched the stars. That was as good of an ending as we were going to get. It was perfect.